"Every event in life has wisdom behind it." These are wise words that can always soothe our hearts when we face problems, including problems in running a business. It cannot be denied that being an entrepreneur is full of challenges that seem to have no end. Problems and challenges seem to have increased several times with the Covid-19 virus pandemic.

It takes extra perseverance, tenacity and a strong mentality to survive, at least so that the business can still generate profits even though it is not as big as usual.

You need to remember not to drag yourself into this situation. Because after the pandemic ends, the challenges will not disappear, but will still exist under different conditions. Don't forget, one thing we aim for when we decide to become entrepreneurs is: To be successful.

So that the dream of becoming a successful entrepreneur is achieved, it is a good idea while waiting for the pandemic to subside, we improve and fix our mindset to become the mindset of a successful entrepreneur.

What is the mindset of a successful entrepreneur like?

1. Not afraid of obstacles

A successful entrepreneur believes that every obstacle is there to make him stronger and more resilient. That's why successful entrepreneurs are never afraid of obstacles. The obstacles in question are all forms of challenges, trials, failures, difficulties, etc.

2. Good at maintaining team cohesion

When you want to develop your business, you certainly need a work team with different specializations. Therefore, it's not surprising that you have to employ or invest in human resources. Not only are you able to pay the team, you also have to be able to manage team cohesion.

It is possible that if you can maintain a solid and unified team, when you are opening a salon business, you can also develop your business to become bigger. For example, by opening a restaurant next to it, making aromatherapy lotion concoctions, clothing outlets, or even creating a yoga place. All of this can be realized if you have a unified team, have one vision and are able to work together.

3. Able to innovate while reading the market

It's good to think anti-mainstream and idealistic. But don't just be anti-mainstream, you also need to carefully consider the potential problems you will face if you choose to be anti-mainstream and idealistic. You also have to prepare solutions to the challenges you may face. Unfortunately, many novice entrepreneurs experience failure at the start because they choose the wrong type of business they are involved in.

To start a business, try to follow market tastes first. Then don't forget to innovate your product. It's not easy, but there's nothing wrong if you start to reflect and analyze every aspect and try to guess and estimate the advantages and disadvantages of the idea you are offering. After realizing it immediately, try to re-analyze your idea.

Continue to learn and practice more to develop the skills and potential that exist within you as an entrepreneur. This will certainly make it easier for you to achieve your dream of becoming a successful entrepreneur.

An example of this product innovation can be done in your coffee shop business. Try to use variations in the coffee beans you use. You can play with rare coffee beans, yellow caturra from the foot of Mount Argopuro and even geisha from Panama. Your coffee shop will grow along with the many suggestions and input from visitors who come. Developing products is certainly important for the sustainability of your business.

4. Make plans for the future

Every entrepreneur always wants to increase his business. For this reason, every entrepreneur also needs to make an annual or monthly plan. Write a plan by focusing on the targets you want to achieve in the next few months. Then write how you can achieve it.

For example, you want to make improvements to your shoe laundry business. If previously from a marketing perspective it was still only in the boarding school area around campus, by making a plan you can increase your target market in other directions, such as offices for example. How to expand it? You can create special promotions for employees on certain days or office to office promotions. Where you create an offline booth in one corner of the office or create a drop point for one person in an office.

5. Don't hate competitors

Before becoming an entrepreneur, it's a good idea to do SWOT (strength, weak, opportunity and threat) analysis research. In this analysis you need to examine the strengths in your business, weaknesses, opportunities and threats. This research and development is carried out to monitor competitors' movements so that you can know what business plans or strategies need to be implemented if competition occurs.

We can learn lessons from the bankruptcy of the Kodak camera brand. Of course, those of you who were born in the 90s know this camera brand. Even though you still often find its name in old school photo studios or photo printing services, Kodak has actually declared bankruptcy in the camera industry. This happened because they were afraid of killing the roll film industry. Because of this fear, they cannot compete with new digital cameras that keep up with technological developments. As a result, they experienced a decline in profits of 73 percent in 1983 in the first quarter.

6. Don't hesitate to build as wide a relationship as possible

Apart from taking time to get rid of fatigue, you need time to socialize. This activity is not only to enrich one's knowledge, but also to build relationships that are useful not only for oneself but also for others.

For example, when you go to a training attended by similar entrepreneurs, you don't just sit, quietly listen, then go home, right? You also need to socialize with friends around you. Chatting and helping friends can certainly make you more skilled at finding solutions to problems. Try to help others in various ways. Likewise with you. If you feel difficult, you should not hesitate to ask for a solution to the problem you are facing.

7. Good at setting aside time for yourself

When you create a business, automatically all your energy, time and thoughts are devoted to the business you are building. Being serious about planning is of course certain, but it's a good idea to have a balanced life between work and pleasure.

"Work Hard, Play Hard" is the term today's millennial children use to gain from a balanced life. Where you don't have to continue to focus on what you are doing, but you also need time to socialize and enjoy the fun or hobbies you have. After all, life has to be balanced, right?

8. Don't repeat the same mistakes

"Failure is the best teacher," of course you know this wise sentence. Yes, someone who is successful never achieves success without making a mistake. However, successful people will not repeat the same mistakes over and over again. Conversely, those who tend to fail at the same thing are those who never learn from their mistakes. One of the characteristics of successful people is never being afraid of mistakes. They realize that mistakes are part of the learning process.

9. Appreciate every appreciation

The difficulty of setting up a business will certainly bear sweet fruit when customers give appreciation, even if they only say thank you. It is not an exaggeration if we celebrate every appreciation given by customers. This celebration can be given to ourselves or to the customers themselves.

Rewards can be given to customers in the form of a loyalty program. For example, when you have a drink shop business. You can use a stamp card, such as buying 10 times and getting 1 drink free. This award can of course be done on certain days, such as National Customer Day for example.

Starting anything always has its challenges. Whatever the challenge, of course we can face it and find the best solution as long as we have a strong team, relationships, and careful planning regarding what needs to be done in running your business.

Being an entrepreneur is not easy and full of dynamics. Qasir really understood that. That's why we created an application that is tailored to your needs. Qasir helps you tidy up transaction records, manage product stock and inventory, help create sales recaps and reports that can be monitored from anywhere. Qasir has even prepared additional features for those of you who are starting to develop your business. You can choose these additional features according to your business needs, whatever the type, whatever phase your business is in.

If you are already using Qasir, don't forget to maximize all of Qasir's features by studying it at this link: https://helpan.qasir.id/
If you haven't used Qasir yet, download it now via your Android cellphone, and register your business at this link: https://qasir.onelink.me/0lvM/Blog

If you have used Qasir and want to know more about Qasir's features, you can also ask directly to the kind and patient Qasir CSM team. Just click the link below to chat with them via WhatsApp.

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So, entrepreneurs, keep trying, keep fighting, keep being creative. Hand over business management to Qasir.

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